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10 Mind Blowing Ways To Increase Your Sales 1. Show your prospects how much enthusiasm you have for your product and business. If you're convincing enough, they will be enthusiastic too. 2. End your sales letter or ad copy with a strong closing. It could be a free bonus, a discount price, a benefit reminder, an ordering deadline, etc. 3. Please your complaining customers. You can refund their money, give them a discount, give them a free gift, solve the problem quickly, etc. 4. Make your customers get excited about your business and they will tell their friends. Give them a free vacation certificate, a coupon, etc. 5. Give your prospects extra confidence so they will order. Use endorsements, testimonials, a strong guarantee or warranty, etc. 6. Build your opt-in list by allowing your visitors to sign up for a free e-zine, ebooks, software, contests, sweepstakes, etc. 7. Give your prospects or customers a breath of fresh air. Don't be afraid to design your web site and ad copies different from everyone else. 8. Allow your customers to get part of your total offer right after they order. If you have to ship the item, make one of your bonuses available online. 9. Write and submit articles to e-zine publishers or webmasters. If you want it to be published, it should be like an article and not like an ad. 10. Show your prospects that you are an expert, because authority can persuade people to buy. You could publish an article, write an ebook, etc.
Backup Data Properly Computer data can be very important to us, especially those of us who make a living on the computer. Over the last several years, the computer has grown on all of us, making our lives so much easier. For that very reason, it’s easy to tell that if we lost our computer data, it would completely destroy a majority of us. Losing data can be an overwhelming thought to say the least. Computers store data, although machines have been known to fail. Even though the computer has become a lot more reliable over the years, it is virtually impossible to prevent computers from losing data. You don’t need to take this lying down through, as you can indeed fight back. The ideal way to ensure that you never lose your precious data, is to back it up and keep backing it up. You should back up your computer data at least once a week, with once per day being the recommended way to do it. In the past, and even some today, the floppy disc is the main method used to back up computer data. Even though they store a small amount of data, they are easy to access, easy to use, and nearly every computer has one. Those of you who are looking to take things to the next level should look into backing up your entire hard drive. Backing up your entire hard drive is something that everyone should do, as it is indeed one of the best and most reliable ways to backup your computer. When you create a backup of your entire hard drive, it will copy all of your information, so if something happens you’ll always have your data. Doing a full backup of your hard drive is great, although it can be very time consuming. To make matters worse, it is recommended that you create a backup at least once a week. On the other hand, if what you have on your computer is very important, you’ll find it more than worth the effort and time needed to back things up. Another way you can back up your data, programs, and files, is to burn them directly to a data CD or DVD. This way, you can select which files or folders you want to keep. If you use CD/RW or DVD/RW disks, you can continue to add information to them when you create a backup. If you don’t use the RW (re-writable) media, then you won’t be able to go back and add more information to the disc. Burning data directly to discs are the method of backup that most people are using these days, although backing up the entire hard drive is the preferred way of backing up your data. If you plan to use discs, you’ll need either a CD or DVD burner, which you can get for a great price these days. The discs are cheap as well, which only makes this method of backing things up that much better. Whether it’s for your business or for personal reasons, you can’t go wrong backing up your data. You should always strive to back things up properly, as this will ensure that the data will always be there when you need it. This way, if you computer happens to crash or you lose everything on your hard drive, you’ll always have your backup files to go back to. This in itself can save you a lot of time, effort, and quite possibly even money - just for the simple fact that the files are all but a copy away to restore.
The Makings of Empire: Choosing Content That Provides Value Unless you are a successful newspaper columnist or a famous actress who is able to draw hordes of readers by your reputation alone, your blog is going to need a theme. It may be a narrow one, like “Libertarian politics in the Massachusetts Governor’s race.” It may be a broad one, like, “art focusing on life and love.” But whatever your theme, your blog is going to keep readers by presenting them with the valuable content they expect. Not coincidentally, it’s also going to be a theme you love and will not be tempted to stray far from. Because there are literally millions of blogs available, successful blogs reach one kind of reader, and they do it well. The reason is obvious: a reader who might share your interest in model trains may not share your love of fine wines. He may not care about your vacation in Paris. Unless he’s a personal friend, he may not care about your new car. That means you’re going to have to pick a subject and stick with it. A good starting place is the following list of popular blog categories: political, spiritual, society/culture, rant, business, hobby, technology, art, news, reference. Of the most popular blogs, measured by Technorati.com, a popular blog search engine, a significant percentage are political blogs. This should not be surprising: with the exception of religious opinions, opinions on politics are some of the most fiercely held and vociferously debated. Political opinions make great blog fodder. But there’s a catch: everyone has an opinion, but not everyone has one that millions of readers will take time to read. Successful political blogs, whether the liberal Daily Kos, the conservative Red State, or the law-oriented Volokh Conspiracy, all have one thing in common: they have important and timely information (not just opinions) that can be relied upon by serious political junkies. They have high-level political connections, access to rumors, or expertise to share. If you are connected in politics or law and have serious light to shed on the issues of the day, a political blog may be your Blog Empire. The same case holds for spiritual blogs, hobby blogs, and technology blogs: the successful blogs are those run by experts (that is, of course, why we’re going to build your empire on your own expertise) who can tell readers what they don’t know and want to know. There are, however, successful blogs that are not run by experts; they are run, in fact, by someone who had a brilliant idea. As of this writing, the third most popular blog on Technorati, linked by more than 25,000 other blogs, is Post Secret. On Post Secret, the readers do all the work, creating a picture that represents a secret the contributor wants to anonymously reveal to the world. The secrets may be “I once made a student repeat a grade so I could flirt with his father for another year,” or it may be “I find it amusing when my blind dog crashes into furniture.” In every case, the entries chosen are skillfully presented (the blogger IS an expert in picking interesting content) and readers laugh, they cry, and they relate. But most importantly, they return again and again. Post Secret illustrates that all you need is a well-presented good idea to build a blog empire. News, link, and reference blogs require an abiding interest in one subject and the tenacity to find relevant, timely information. Successful ones cover their subject so well that they are considered valuable references by serious news hounds. A good example of this type of blog is Zero Intelligence. Zero Intelligence gathers every relevant story about “zero tolerance” drug and weapons policies in public and private schools and presents them with commentary. It follows stories through the press cycle to resolution or disappearance and serves as a trusted clearing house for relevant information. Another reference blog is “Literally, a Weblog,” which documents the popular press’ misuse of the word “literally.” If a writer needs an example to make a point about the use or misuse of “literally” in the arts or media, “Literally, a Weblog” can provide a fitting example for any story. No idea is too small, too silly, or too pretentious so long as you present your content in a manner that makes your blog a valuable reference. If you have an abiding interest in a specific subject more than any other, then a news, link, or reference blog may be may be the place to start. The final category is, alas, the largest category of blogs and the one that makes up the smallest percentage of professional blogs: the rant blog. Rant blogs are generally “brain dump” blogs, where the blogger simply writes what’s on her mind, tells about her day, or whines about her boss. It is a cathartic project, designed for the blogger’s mental health, and while it may be interesting – at least to the author - it will seldom draw much of a crowd. Unless your life is interesting enough to write a book about, the rant blog is to be avoided. If your life IS interesting enough to write a book about, it’s probably best to write the book.
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